Digital Remedy, a leading digital media and technology company, today announced the appointment of Jeremy Haft as the company’s Chief Revenue Officer. He will join the leadership team to accelerate growth, enterprise partnerships, and revenue strategies.
Haft comes to Digital Remedy from Channel Factory (the global brand suitability and ad performance platform for YouTube), where he was Chief Revenue Officer, successfully retaining existing customers while also diversifying new brands and agencies with 100%+ YoY growth.
Prior to Channel Factory, as Senior Vice President of Sales at Amobee (acquired by Tremor International), Haft helped launch new products, revenue teams, and new entities within the organization. Before joining Amobee, Haft served as the Vice President of North America Sales at Viant/Adelphic, where he built the self-service strategies and sales organization from the ground up.
As CRO, Haft will lead the company’s overall revenue strategy across all channels including display advertising and programmatic direct sales; develop new revenue streams through strategic partnerships; optimize sales operations; manage client relationships; and hire world-class talent.
He started his career in the industry in 2004 as the Integrated Marketing Manager at Young & Rubicam. During his tenure there, he was responsible for the daily management and operations of accounts and contributed to the strategic direction of clients marketing initiatives (Pella Windows, LG Electronics, (formerly) New Jersey Nets, Green Mountain Coffee Roasters).
Started in 2001 as the “BUDS Network” (Brothers Under the Skin) by then the very young Mike Seimen, Digital Remedy has grown is a leader in providing data-driven technology and services that drive measurable outcomes for marketers. They help advertisers, agencies, and brands make the most of their online advertising endeavors by delivering innovative solutions that are tailored to each client’s unique needs. From media planning and execution to campaign management and full-funnel attribution, Digital Remedy provides customizable cross-channel efficiencies to solve any digital marketing challenge.
