The 13th annual Performance Marketing Executive Summit will be taking place June 7-9th at the Peabody Hotel in Memphis, TN, which is known for their ducks.
Merkle has recently announced the lineup for the speakers at this big event. The EVP and Chief Marketing Officer of Merkle commented saying, “Merkle’s Performance Marketing Executive Summit is a great opportunity to hear from industry experts about the hottest trends in marketing. The ability to marry first-party data with addressability at scale in digital media enables marketers to directly target ideal customers with tailored messaging. This has an enormous influence on short-term sales and long-term loyalty. Content presented at this year’s event will guide Merkle’s clients and key prospects through the process and give them a clear vision for how to approach people-based marketing.”
With that being said, here is the current list of scheduled speakers:
- Antonio Sciuto – CMO eBusiness at Nestle Waters North America
- Renee Horne – VP, Social Business for USAA
- Sean Downey – VP, Americas Platform Solutions & Innovations for Google
- Aseem Chandra – VP, Experience Manager & Target with Adobe
There will also be joint presentations from Merkle thought leaders along with industry insiders. These insiders are coming from brands including TIAA, Regions Bank, Liberty Mutual, Dell and Samsung Electronics America.
Of course, additional speakers will likely be added between now and the date of the event. This initial lineup, however, will be covering a variety of interesting topics that performance marketers will definitely want to be aware of.