Heather Vale of Performance Marketing Insider speaks with Andy Dhanik, VP of Performance Advertising for engage:BDR. In this interview at Ad:Tech SF, discover what’s new with in-banner video advertising, how it works, and why it’s such a good investment. Hear some examples as to how much in-banner video increases CTR and conversions, what works well in terms of creative, how to deliver an effective call to action, and more. Contact Andy directly at andy@engageBDR.com.