In a recent press release, EvoLeads announced what it calls a revolutionary new marketplace platform which will bring marketers and advertisers together like never before. EvoLeads has been an innovative search company since 2005, and developed other digital marketing software solutions as well. The Evo Marketplace platform is set up to connect independent affiliate networks together into one integrated system.
They are working to build a community which will include a variety of affiliate networks as well as performance marketers. In the existing environment, marketers need to sign up with each network that they want to work with, and track their performance in each of them individually. This can often take a significant amount of time and effort, which could otherwise be spent promoting products and services.
In addition, advertisers often have to sign up with multiple affiliate networks in order to gain access to a sufficient number of high quality marketers to get their products out in front of as many people as possible. As with the marketers themselves, this is a time consuming and often difficult way to manage their affiliate marketing efforts.
The Evo Marketplace will break down the barriers between different affiliate networks, and allow both advertisers and marketers to manage everything from one convenient place. This single marketplace will also have a larger number of products available for marketers, since it is combining the inventory of multiple networks as well as what they claim will be a large number of exclusive offers. EvoLeads’ spokesman Elias Lazars commented on the new marketplace saying, “We will have thousands of offers in one place at the highest rates with many of them being exclusive. New offers will be released at a much faster pace because all networks using our tracking will have the opportunity to post unique or exclusive offers to the Marketplace.”
In addition to the marketplace itself, EvoLeads will continue to offer their other services, including user-friendly white label tracking solutions for affiliate marketers. This will allow them to easily track their marketing efforts to see what works best.
You can read more about the new EvoLeads Marketplace in the official press release HERE.
What do you think about this? Will it help affiliate marketers to stay more organized and work more efficiently? Is this something you’ll be trying out? Please, share your thoughts in the comments below.
