Are you a victim of Google’s Penguin 2.0, or as I call it, the Super Penguin? Should you be scared of what is happening since it was launched today? Jennifer Selleck of Performance Marketing Insider goes in-depth with what you need to know in order to prevent yourself from being slapped by Penguin 2.0. According to Matt Cutts, “We started rolling out the next generation of the Penguin webspam algorithm this afternoon (May 22, 2013), and the rollout is now complete. About 2.3% of English-US queries are affected to the degree that a regular user might notice. The change has also finished rolling out for other languages world-wide. The scope of Penguin varies by language, e.g. languages with more webspam will see more impact.”
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