If you are a marketer that hasn’t tried re-targeting, you are missing out on a proven traffic source. In this interview with Adam Berke, the President of AdRoll talks about how re-targeting works – and how anyone can use it with no minimum budget. This allows marketers to re-target customers to get them to convert if they didn’t the first time. This also allows you, if you are an affiliate creating your own landing pages, to target those customers that converted on one offer with similar offers. Does this work? Yes!
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