According to InfiniGraph Founder and CEO Chase McMichael, marketers and brands need to focus on content they know that works. McMichael talks about how to get the content out to your audience, and gives tips about what successfully works. Your competitor is working hard, if not harder to get engagement. InfiniGraph is strategic and interactive intelligence that accelerates customer engagement (likes, shares, retweets, clicks and comments) with brand content, enhances search ads, and extends your social reach in unprecedented ways – all within your own display media and marketing campaigns.