Home - ADOTAT with Pesach Lattin !

Attention Metrics: The Ad Industry’s New Favorite Buzzword 2024 will forever be known as the year advertisers got collectively obsessed with attention metrics. And why...

2024: Goodbye Impressions, Hello Attention

Adtech Pesach Lattin -

Attention Metrics: The Ad Industry’s New Favorite Buzzword 2024 will forever be known as the year advertisers got collectively obsessed...

What is the Perfect Ad?

Marketing Madness Pesach Lattin -

Spoiler Alert: It’s Still Not What You Think I’ve been talking shop with some of the sharpest creative minds on...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Marketing Madness Pesach Lattin -

Ah, display ads. Like bell-bottoms and vinyl, they’ve been declared dead so many times they’re practically immortal. “Who’s even...

Video Killed the Radio Star

Why Programmatic CTV Still Feels Like a Fyre Festival for Advertisers

Adtech Pesach Lattin - 2024-10-31

EXCLUSIVE: Why SambaTV is Buying Semasio

CTV/OTT Streaming Adotat Staff - 2024-10-31

Sprinkling Fairy Dust on CTV Ads: When Artificial Intelligence Meets Artificial Results

Adtech Pesach Lattin - 2024-10-29

Alphabet Soup Streaming: Evan Shapiro’s Recipe for Acronym Detox

Adtech Pesach Lattin - 2024-10-29

Curation Haters Gonna Hate: But It’s Still the Only Thing Keeping Your Ads Clean

Adtech Pesach Lattin - 2024-10-28

The Holiday CTV Battle: Don’t Be Late to the Party, or You’ll Miss the Whole Show

CTV/OTT Streaming Pesach Lattin - 2024-10-14

Netflix Is Messing Up Big Time: How the Streaming Giant Is Losing Its Way with Ads

Adtech Pesach Lattin - 2024-08-26

Nevada Senate Showdown: How CTV is About to Shake Things Up in the Silver State

CTV/OTT Streaming Pesach Lattin - 2024-08-21

TV Masterclass: Julian Zilberbrand’s Playbook for Modern Advertisers

CTV/OTT Streaming Pesach Lattin - 2024-07-02

Paul Atreides’ Guide to CTV: Leading Your Brand Through the Desert of Disruption

Adtech Pesach Lattin - 2024-07-01

8 Billion and Counting? The Real Deal with X’s Video View Numbers

CTV/OTT Streaming Pesach Lattin - 2024-06-24

Why Streaming Ads Make Me Want to Smash My TV

Adtech Pesach Lattin - 2024-06-09

Dynamic Video Overlays: Finally, Ads That Don’t Make You Want to Scream

Adtech Pesach Lattin - 2024-05-21

Nielsen’s New Tool Puts the Streaming Wars in Perspective, Or Does It?

Adtech Pesach Lattin - 2024-05-17

Netflix and EDO: Turning Viewers into Ad Responders

CTV/OTT Streaming Pesach Lattin - 2024-05-17

Laywers

Sweet Dreams and Sour Deals: How White-Noise Apps Are Playing Advertisers

Adtech Adotat Staff - 2024-11-05

U.S. Origin Claims Should Not be Based Upon Assumptions the Components Obtained from U.S.-Based Suppliers are “All or Virtually All Made in USA”

Lawyers Run The World Richard B. Newman - 2024-07-12

UrbanObserver

UrbanObserver

ADOTAT

NEWS

Video Killed the Radio Star

Stay connected

Laywers

ARCHIVE

Must Read

Hot Topics

About Us

Follow Us